Advertising
Argh. Today’s Rant: "Paid Advertising Salespeople and the Ineffectiveness of Ads"
A question to the membership and world at large. Did you find your current gym by a cleverly placed or attractive ad? Or did someone you know say "Hey I got to this great gym, the workouts are really intense and I’m seeing the best results of my life." Further I posit that if you did follow an ad and joined that gym you are probably not ecstatic about the workouts, the atmosphere, the staff the people etc. etc.
That’s it. A total disregard for advertising in general. If you work for an ad agency, look at this website, read this page and then choose not to call me. I don’t want to hear about how your ad campaign can "lock out my competition" when our superior training style, atmosphere and people already accomplish that task.
Telemarketers man. We don’t do, neither should they. Local’s Gym baby.


April 21st, 2008 at 11:21 pm
Just because my old gym has been advertizing ,
“ONLY 3 DAYS LEFT TO SAVE!” for the last 5 years, are you questioning their integrity?
Besides, I joined them for the 7 free tans.
April 22nd, 2008 at 2:27 am
THIS IS THE MOST AWESOME POST I’VE EVER SEEN!!!!!
Darryl, you’re truly a profit. WTF tans?!?! Don’t you wanna lose weight, don’t you wanna be stronger!? Oh I forgot, you can’t sell that. Therefore they don’t do that.
Local’s Gym Baby.
April 23rd, 2008 at 12:01 am
Hey wait,
Profit or Prophet ?
Im confused!
April 25th, 2008 at 11:33 pm
A former supervisor of a sport performance center told me to cold call coaches to get word out about the facility. I expressed the exact same philosophy and point of view and needless to say he is no longer my supervisor. I agree with you 100%